Collin County, Texas
A Plano listing, priced and marketed, for 1.5% instead of 3%.
West Plano and the older neighborhoods east of Central have different buyers, but the listing-fee math is the same. Plano owners comparing a low-commission MLS listing with a traditional 3% listing side can see the dollar gap before they talk to anyone.
- Plano benchmark
- $520,000
- Traditional 3% listing side
- $15,600
- Parcel listing fee
- $7,800
- You keep about
- $7,800
1.5% of $520,000 is $7,800, above the $5,000 minimum. The $250 commitment is credited at closing, leaving $7,550 due to Parcel on this benchmark. Buyer-agent compensation is separate and is your decision.
See what you could keep in Plano.
Start from the Plano benchmark, then set your price, payoff, and buyer-agent scenario.
Your estimate of the loan balance. The lender's payoff quote is the number that will appear on the closing statement.
Listing-fee savings
$7,800
versus an illustrative 3% listing commission of $15,600 on $520,000.
Listing fee breakdown
1.5% is $7,800, above the $5,000 minimum.
Parcel listing fee
$7,800
Upfront commitment, credited
Paid when you start. Credited dollar-for-dollar against the listing fee at closing.
−$250
Due to Parcel at closing
$7,550
Traditional 3% listing fee
$15,600
Listing-fee savings are $7,800, the full Parcel fee compared with 3%. The closing check is $8,050 higher than that 3% illustration because the $250 commitment was paid earlier and is not collected again.
Estimated net proceeds at closing
Sale price
$520,000
Mortgage payoff
$0
Buyer-agent compensation (0%)
$0
Parcel due at closing
$7,550
Estimated net at closing
$512,450
This leaves out the owner's title policy, prorated taxes, HOA fees, repairs, and concessions. It is not a closing statement.
Selling in Plano
Homeowners searching from West Plano, Legacy, Downtown Plano, Parker Road are usually comparing three things: what the house is worth, whether it will be on the MLS, and how much of the sale price a listing fee takes. Parcel is an assumed name of Thomas RE Group LLC, a licensed Texas real estate broker (TREC License #9014907). DFW Broker: Anthony Robin Gulley (TREC License #533325-B). The listing is prepared for NTREIS, and a licensed broker supervises representation and offers.
Lower tier
$450,000
Keep $6,750 versus a 3% listing side of $13,500.
Plano benchmark
$520,000
Keep $7,800 versus a 3% listing side of $15,600.
Higher tier
$625,000
Keep $9,375 versus a 3% listing side of $18,750.
How Parcel works
A full listing in Plano and the rest of DFW, without a 3% listing side.
The listing fee is the greater of 1.5% of the final sale price or $5,000. You pay $250 to start, and that amount is credited toward the fee at closing.
- 01
AI pricing and comps
Parcel reads the property and nearby sales, then gives you a recommended price and range before the home goes live. You still set the list price.
- 02
Listing prep and the MLS description
Professional photos drive an AI listing description you review. The draft is written for the MLS, not pasted in as an unedited paragraph.
- 03
NTREIS and public syndication
The home is listed on NTREIS, the North Texas MLS, which syndicates to Zillow, Redfin, Realtor.com, and the other sites DFW buyers actually search.
- 04
Buyer-agent offer portal
Buyer agents submit offers in a public portal, including the contract PDF. Parcel extracts the terms so you can compare price, option period, financing, and closing date. A broker reviews the decision before anything is accepted.
- 05
Licensed broker supervision
Parcel is an assumed name of Thomas RE Group LLC, a licensed Texas real estate broker (TREC License #9014907). DFW Broker: Anthony Robin Gulley (TREC License #533325-B).
Plano seller questions
How much does Parcel charge to sell a home in Plano?
Parcel’s listing fee is the greater of 1.5% of the final sale price or $5,000. On an illustrative Plano benchmark of $520,000, 1.5% of that price is $7,800, which is above the $5,000 minimum. A $250 upfront commitment is credited at closing, so the balance due at closing on that benchmark is $7,550. Buyer-agent compensation is separate, negotiable, not set by law, and always your decision.
How much could I save versus a 3% listing commission in Plano?
A 3% listing-side commission on $520,000 is $15,600. Parcel’s listing fee on the same price is $7,800. The listing-fee savings are $7,800. A traditional quote can be higher or lower than 3% because commissions are negotiable. The calculator on this page uses your price, not a city average.
Does Parcel put Plano homes on the MLS?
Yes. Parcel prepares pricing analysis and a photo-driven listing description, then lists the home on NTREIS, the North Texas MLS, so it can syndicate to the public sites Plano buyers use, including Zillow, Redfin, and Realtor.com. A licensed Texas broker supervises the brokerage work.
Is Parcel a flat-fee MLS service in Plano?
Parcel is the low-commission MLS alternative Plano sellers compare with a traditional listing broker. It is not a small flat advertising fee, and it is not a 3% listing commission. The fee is the greater of 1.5% of the final sale price or $5,000. The $250 commitment you pay to start is credited toward that fee at closing.
Which parts of Plano does Parcel serve?
Plano is in Collin County. Homeowners in West Plano, Legacy, Downtown Plano can run a free instant estimate. If the home is a fit, listing starts at signup. The listing fee is the same across Dallas–Fort Worth.
Who supervises a Plano listing with Parcel?
Parcel is an assumed name of Thomas RE Group LLC, a licensed Texas real estate broker (TREC License #9014907). DFW Broker: Anthony Robin Gulley (TREC License #533325-B). A licensed broker reviews representation, pricing decisions, and offers. AI prepares analysis and can extract terms from an uploaded offer PDF. It does not accept, reject, or negotiate an offer on its own.
Nearby markets
Parcel is an assumed name of Thomas RE Group LLC, a licensed Texas real estate broker (TREC License #9014907). DFW Broker: Anthony Robin Gulley (TREC License #533325-B). Savings and net-proceeds figures are illustrations. A traditional listing commission is negotiable and is not set by law. Buyer-agent compensation, if you offer it, is your decision and is not part of Parcel's listing fee. The title company's closing statement is the actual number. Parcel does not provide legal or tax advice.
Texas Real Estate Commission Information About Brokerage Services (IABS)TREC Consumer Protection Notice